OUR FOUR ADVANTAGES
Concept
Niche market, start the trend - don't follow others.
Limited local, regional, and national competition.
Authentic coastal experience.
Hottest growing casual dining segment. Learn more here.
BUSINESS MODEL
3.5-4.5-5.5 royalty structure allows you to reinvest money in the first two years.
Guest experience is valued over all things.
Menu: simple, fresh, and delicious.
Sustainability at the forefront of product selection.
design & Labor model
3,000 sq. ft. prototype is half the size of the casual dining competition, with a higher revenue/ft.
Compact kitchen design leading to more seating capacity.
Multiple uses for product and equipment.
Cross training of all employees - less people on during slow times.
LIFESTYLE
We preach it, own it, and live it.
It starts when you become a franchise partner and continues through restaurant opening.
We train using our Lifestyle Guide.
We focus on "why we do it," not just "how we do it."